Finca El Placer: Huila, Colombia
Finca El Placer is a big name in coffee, and for good reason. Tucked into the high-elevation terrain of Acevedo, Huila, this distinguished farm has become synonymous with meticulous craftsmanship, vibrant flavor, and some of the most exciting Pink Bourbon lots in the industry. At the heart of it all is producer Jesús Arbey Iquira, a name celebrated by coffee professionals around the world for his precision, dedication, and deep understanding of his land.
A Farm Built on Intention
Situated between 1,700 and 1,800 meters above sea level, Finca El Placer benefits from fertile soils and a microclimate that’s ideal for growing standout specialty coffees. But the magic of this place extends far beyond climate and elevation — it truly begins with the hands that tend to it.
Jesús Arbey Iquira is known for his remarkable attention to detail, and it shows in every part of his process. From selective harvesting and intentional variety cultivation to the careful execution of natural processing, his approach prioritizes quality at every turn. It’s this level of dedication that has put both the producer and the farm on the global coffee map.
The Pink Bourbon Varietal
While Finca El Placer is home to several exceptional varieties, including Pink Bourbon and Caturrón, it’s the naturally processed Pink Bourbon that has captured the attention of roasters and coffee lovers worldwide.
And once you taste it, you’ll understand why.
This coffee is oozing with complexity and sweetness, delivering a flavor experience that feels both expressive and elegant. In the cup, it unfolds with:
Enveloping tones of jammy berries
The fruity depth of high-cacao dark chocolate
A refined, pinot noir–like finish that lingers softly and beautifully
It’s the kind of cup that feels intentional from start to finish. It’s layered, memorable, and unmistakabe.
A Coffee We’re Excited to Share
We’re incredibly excited to have our hands on this lot and honored to bring it to you. Coffees like this don’t just happen; they’re the product of years of commitment, experimentation, and care. Jesús Arbey Iquira’s work continues to push the boundaries of what Pink Bourbon can be, and this release is a shining example of that.
If you’re a Pink Bourbon lover — or simply someone who appreciates a cup that tells a story — this coffee is one you won’t want to miss. It lives up to the hype, and then some.
Experience the beauty of Finca El Placer for yourself!